Stop the Motorola V Box.

I was the Creative Director on this campaign supposedly run by 'concerned parents' trying to stop their kids being corrupted by the Motorola V-Box, a new mobile device, that let kids email, text, talk, listen to music & use the internet. The ad took the form of borrowed NTSC footage from a spoof US TV show featuring Mayor Kerrigan of Merville Texas, who had taken drastic measures to make sure its teenagers didn't constantly use their V-Boxes. Kerrigan's Law meant that teenagers had to constantly keep their hands up in the air or risk being arrested. The spot was written by Rick Chant & Barney Hobson and was directed in and around Dallas, Texas by Michael Cumming.

2002

You may also like

Brand campaign for Russia's #1 search engine.
Bacardi Breezer. There's Latin spirit in everyone.
Adventure Awaits. Relaunching the Emerald Resort.
Freedome. Branding the next gen freestyle aerial park.
British Diabetic Association.
Nescafé. It takes full flavour to function.
Launching a new web browser for Russia's 'Google'.
The incredible story of Russian Standard Vodka.
A new global strategic and creative focus for Time Out.
Nescafé Hot When You Want self-heating coffee in a can.
Back to Top