Coke for those who like to share.

At McCann's I was the UK Creative Director on Coca-Cola for three years, working on a number of campaigns to give the classic brand a more contemporary feel and a much needed sense of humour. To launch a new 'Share Size' Coke I created an award-winning poster campaign with Paul Sharp and Paul Turner that showed how much fun sharing could be. For Coke's TV sponsorship idents for 'Ant & Dec's Saturday Night Takeaway' I created a series of idents to promote the consumption of Share Size Coke while eating takeaway food in front of the programme.

2002
 

You may also like

Launching the world's first Freedome Park.
Stop the Motorola V Box.
Naming, branding & launching Koru Energy Strips.
Launching a new web browser for Russia's 'Google'.
British Diabetic Association.
The incredible story of Russian Standard Vodka.
Nescafé Hot When You Want self-heating coffee in a can.
Standout advertising for Welch's Grape Juice.
Air Canada. Defy the ordinary.
Adventure Awaits. Relaunching the Emerald Resort.
Back to Top